Show Off Full Cup Nursing Bra - Ivory
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Our longest-standing style—loved for a reason. The award-winning Show Off nursing bra delivers buttery-soft comfort, reliable support, and timeless style. With full coverage cotton-lined cups, A-frame nursing support, and a flexible wirefree underbust band, it’s designed to move with you from pregnancy to postpartum. Trusted by generations of mums, now named the best wireless nursing bra by The New York Times.
Support Level: Medium – the perfect balance of comfort and support for everyday
Cup Style: Full coverage soft cup, cotton-lined
Straps & Closure: Fully adjustable straps | wider on larger sizes | 6-hook back closure
Padding Type: Unpadded with soft cotton lining
Nursing Clips: Traditional one-handed nursing clips
Nursing Access: A-frame for discreet support and coverage
Sizes Available: Bands 10–20 | Cups D–H
Colour: Ivory
Care Instructions: Cold wash – treat your favourites with care
Fabric: Nylon, elastane, rayon, cotton
Items purchased in Final Sale are not eligible for refund, exchange or store credit.
Please see our dedicated Returns and Exchanges page for full details.
As a team of moms, we understand the importance of protecting the planet for future generations. We are committed to reducing our impact on the earth by creating beautiful products that are healthier for you, your family, and our environment. All Hotmilk garments are ethically sourced and go through rigorous testing to ensure the fabrics and hardware are safe and free from harmful chemicals.
The products were nothing like what was advertised. They were marketed as providing “ultimate support,” but they were incredibly painful to wear and actually caused serious back and neck pain. The straps has no support at all and very uncomfortable , making them even more painful. There was no support at all, we definitely got the correct sizes, so that wasn’t the issue.
I don't recommend this one waste of money
Great fit and super comfy. Nice to have a bra that feels and looks a normal bra with style!
Thank you for leaving us a lovely review on our Show Off bra! x
Such a beautiful bra and incredibly comfortable! I did have a minor fault, which the lovely Demi from customer service sorted for me. Can’t believe I’ve finally found a pretty bra, that is both functional and fits well!
I’m usually a 10F however sized up to a 10FF as I’m newly postpartum and am so happy with the fit!
Thank you for leaving such a lovely review Lily! It was my pleasure to help you out, Show Off looks fab on you!! x
